2 0 Y E A R S E N G I N E E R I N G +
U N Z I P P A V I L I O N
B R I E F
A London based design-led structural and civil engineering consultancy AKT II had their special 20th birthday in 2016. It was held at Serpentine Pavilion* 2016 called ‘Unzipped’ that was one of AKT II’s successful projects in London with BIG architects.
*Serpentine Pavilion is an annual architectural and design event organised by Serpentine Gallery in Kensington Gardens and the design by Bjarke Ingels Group was ‘unzipped’ wall of glass-fibre reinforced plastic which opens up to form the pavilion.
A B O U T D E S I G N
For this special occasion, they needed an invitation, HTML email shout, wristband and stickers for the celebration of 20 years anniversary. The design focuses on ‘20 YEARS’ rather than the original logo and we used fibreglass for the invitation which was the primary material for the pavilion.
The challenge was creating a unique, fun and customised design for this one-off event by following an existing brand guideline.
The challenge was creating a unique, fun and customised design for this one-off event by following an existing brand guideline.
C R E A T I V E D I R E C T I O N
Erica Yunwook Choi
Jan Friedlein
Jan Friedlein
P H O T O G R A P H Y
Erica Yunwook Choi
Jan Friedlein
Jan Friedlein
